Church Social Media Marketing?

I don’t usually post things like this, but this is worth mentioning. My news feed is literally filled with the same sort of posts, probably the (unwanted) courtesy of a Facebook algorithm of some sort.

A post came across my news feed yesterday that started out with this:

It also told those of us who read it that:

We all know we SHOULD be doing more as far as Social Media Marketing goes…

It’s where all the kids (and adults!) are at, it’s where today’s ATTENTION is at…

❓Question: But why isn’t it working for churches?

‼️ Answer: Because churches have been doing it all Sᗡᴚ∀MʞϽ∀q.

I call it the “hook”.

The rest of the post, which I’ll gracefully skip, explains to Pastors HOW they’ve been getting it all wrong and sends them the standard link these posts include (to reel you in):

Here was my comment:

Here is the sole reply to my comment:

Actually, in his reply, the Chaplain quoted Mark 16:15, and added what he ‘thought’ Jesus ‘intended’, and what we have is an example of what is called ‘eisegesis’, or reading into the scripture what one wants to be there. In this case, what is being supported is the concept of needing a ‘marketing strategy’ to promote a local church. Sadly, that concept is not new.

Even worse is the reasoning behind the notion. It seems to be a near universal notion that church growth is all about the numbers of posteriors in the pews (or theater seats). To that I have one answer:

And I’ll leave that right there. . .